Disclaimer – I know this is a first world problem. And being the biggest decision in my life means I am BLESSED!
I am going to buy a road bike in the next few weeks. I have been drooling over Cervelos for years and can afford one.
However, the location to buy is extremely inconvenient AND in a town like Chicago, I don’t think I could ever lock that bike up and take a run. To me it is like the Rolex.
However… the Timex (Fuji) is sold at the shop closest to me. I was a single mom for about 15 years and always bought a grade down and did without to provide for my kids. The Fuji is perfectly fine for where I am and would be safe locked up – but it isn’t sexy.
OOOORRR…. I could go with a Trek – middle of the road, great quality. And take my loyalty somewhere else.
What do you do? Money is no object – treat yourself to something that is kind of a liability, buy the budget but dependable brand and reward amazing customer service or get the middle of the road with a company you have no affinity with but get a decent quality bike?